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Posts by: Hir Mehta
How typography can help you in your business?
Quick typography 101. It is the art of letter design and arrangement and through it, you can better get your message across. Here’s a quick guide on how typography can help you increase sales or…
- Nov 22
- 5 mins read
The most creative event concepts
Due to the pandemic, 2020 has been a tough year for the events industry. However, with these creative event concepts adjusted to fit the times, you will definitely pull it off much to the benefit…
- Nov 16
- 3 mins read
Innovations that became popular during the pandemic
The unprecedented onslaught of COVID-19 has not hampered human ingenuity and resilience. As the pandemic reared its menacing head, people found ways not only to survive but to thrive in the new normal. Thanks to…
- Nov 14
- 2 mins read
How to ensure a good relationship with the media
Engaging media comes part and parcel with PR and marketing. Having a good working relationship with media is advantageous for any brand that’s constantly trying to get the word out. So how can you effectively…
- Nov 10
- 4 mins read
Talent Management Framework
Recruiting, retaining, and nurturing talent are three skills that every business must master. By investing in the talent of your people, you are likely to boost your business performance. This is why having a talent…
- Nov 06
- 3 mins read
Making money on Instagram
Instagram is the place to be! Marketing stats have all but crowned this platform as the go-to social media destination of influencers and consumers. That said, it provides so many possibilities where making money on…
- Nov 04
- 3 mins read
Public relations VS marketing
How to differentiate the two? Public relations is usually mistaken for marketing. Although the two processes complement each other, they are vastly different in meaning, goals, and functions. Here are the things that will help…
- Oct 29
- 2 mins read
Rising influencer categories in Singapore
Influencer marketing is alive and well in Singapore. In fact, there is an emerging group of influencers from various niches who have amassed thousands of followers among them. So what exactly are the rising influencer…
- Oct 28
- 3 mins read
Colour psychology in marketing
Study after study shows that consumers are attracted primarily to the colour of advertisements. A deeper look into this topic reveals one glaring conclusion – that colours have psychological relevance where marketing is concerned. This…
- Oct 27
- 4 mins read
Amazing videos produced using smartphones
Smartphones have evolved at an incredible pace since it came out in the early 2000s. Top tier ones have features that rival top quality video producing equipment. Because of these innovations, the entertainment industry is…
- Oct 26
- 3 mins read
Latest Posts
How typography can help you in your business?
- November 22, 2020
- 5 mins read
The most creative event concepts
- November 16, 2020
- 3 mins read
Innovations that became popular during the pandemic
- November 14, 2020
- 2 mins read
How to ensure a good relationship with the media
- November 10, 2020
- 4 mins read
Talent Management Framework
- November 6, 2020
- 3 mins read
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