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Digital and Social Media
Live-streaming changes commerce
As more and more brick-and-mortar shops brought their wares online, it no longer was enough to be yet another virtual store. One had to have an edge to stand out since, for the first time,…
- Oct 19
- 5 mins read
Creative brand efforts during COVID-19
Creative brand efforts during COVID-19 The unprecedented effects of COVID-19 have severely affected marketing efforts. As the world was forced to a standstill, businesses endeavoured to find ways to get the word out while being…
- Oct 17
- 4 mins read
Experiential marketing campaigns in the new normal
Experiential marketing campaigns in the new normal Experiential marketing has always been one of the coolest concepts when it comes to getting the word out. Its premise is simple – create a fun and memorable…
- Oct 15
- 2 mins read
Why call-to-action buttons are important
Being present online and promoting your products and services in various digital channels is great and all but these will mean nothing if your target audience won’t make concrete steps to complete a purchase or…
- Sep 27
- 2 mins read
Which should you use: boosted posts or Facebook ads?
If you’re new in the world of social media advertising, you might find it hard to choose which promotional tactic will work best for your business and your marketing goals. In Facebook, for instance, you’re…
- Sep 25
- 2 mins read
Optimising your Facebook page for increased visibility
To gain traction in the online community, it is not enough to simply get a Facebook page set up and hope for people outside of your circle to like your posts. You need to go…
- Sep 21
- 3 mins read
How to effectively rank in YouTube
If you think uploading your latest vlog will make you viral and earn you thousands of YouTube subscribers, then you need to sit down and reassess your YouTube strategy.
- Sep 17
- 2 mins read
How to integrate Snapchat in your social media strategy
Hey, there. Easy on ruling out Snapchat from your social media marketing strategy. There are over 218 million active users on this popular platform as of January 2020, making it one of the top 15…
- Sep 15
- 3 mins read
20 digital marketing terms you should know
Want to be ahead of the curve where digital marketing is concerned? Then you have to speak the right language! Here are 20 digital marketing jargon every digital marketer must know!
- Sep 11
- 3 mins read
Factors for SEO success
If you’re a newbie in digital marketing, it is easy to get overwhelmed with its ins and outs especially when it comes to search engine optimisation. But fret not, the team at PINC 360 will…
- Sep 09
- 2 mins read
Latest Post
Public relations VS marketing
- 29th October 2020
- 2 mins read
Rising influencer categories in Singapore
- 28th October 2020
- 3 mins read
Colour psychology in marketing
- 27th October 2020
- 4 mins read
Amazing videos produced using smartphones
- 26th October 2020
- 3 mins read
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