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Digital and Social Media
How brands leverage on special holidays for marketing
Holidays are among the best times for brands to boost marketing. Marketing campaigns, particularly at these special times of the year, can easily translate into sales. Here are ways on how brands can effectively leverage…
- Dec 26
- 3 mins read
Web development trends of 2020
Web development trends of 2020 With more and more brands going online, businesses need to invest in web development to stand out. From the user interface to over-all aesthetics, being on-point while online truly makes…
- Dec 16
- 2 mins read
How to generate leads using digital platforms
How to generate leads using digital platforms Generating leads is one of the main strategies in digital marketing. It’s a killing two birds with one stone situation. Through lead generation, not only will you increase…
- Dec 10
- 3 mins read
Types of influencer campaigns
The power of influencer marketing campaigns can no longer be denied. Through their pull in social media space, businesses can reach a wide range of audience with one well-crafted campaign. Here are excellent types of…
- Dec 08
- 2 mins read
Asian brands that went viral
Any business wants to go viral. Who wouldn’t want to have their name out there – shared and reshared countless times? Some brands have successfully achieved social media superstardom! Here are some Asian brands that…
- Nov 28
- 3 mins read
Innovations that became popular during the pandemic
The unprecedented onslaught of COVID-19 has not hampered human ingenuity and resilience. As the pandemic reared its menacing head, people found ways not only to survive but to thrive in the new normal. Thanks to…
- Nov 14
- 2 mins read
Making money on Instagram
Instagram is the place to be! Marketing stats have all but crowned this platform as the go-to social media destination of influencers and consumers. That said, it provides so many possibilities where making money on…
- Nov 04
- 3 mins read
Live-streaming changes commerce
As more and more brick-and-mortar shops brought their wares online, it no longer was enough to be yet another virtual store. One had to have an edge to stand out since, for the first time,…
- Oct 19
- 5 mins read
Creative brand efforts during COVID-19
Creative brand efforts during COVID-19 The unprecedented effects of COVID-19 have severely affected marketing efforts. As the world was forced to a standstill, businesses endeavoured to find ways to get the word out while being…
- Oct 17
- 4 mins read
Experiential marketing campaigns in the new normal
Experiential marketing campaigns in the new normal Experiential marketing has always been one of the coolest concepts when it comes to getting the word out. Its premise is simple – create a fun and memorable…
- Oct 15
- 2 mins read
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- December 28, 2020
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