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Digital and Social Media
Instagram photo editing trends in 2020
From its humble beginnings as a square format, filter-heavy photo platform, Instagram, now with over a billion users, has become an essential part of your social media marketing mix. Around 100 million photos are published…
- Aug 13
- 4 mins read
Facebook Pages vs. Facebook Groups
Facebook is an astoundingly great place to grow your business. It’s a network of literally billions of people, and if you do it right, a good chunk of this huge online population will be receptive…
- Aug 13
- 3 mins read
Social media advertising – getting started
In the current pandemic situation, digital is the best way to reach your target audience. With everyone glued to their phones and laptop screens, social media advertising is the fastest way to reach them.
- Aug 08
- 3 mins read
Four easy tips to make an effective Facebook Live event
Doing a Facebook Live event is easily one of the most effective ways to build a stronger brand. Not only do you get a wider reach, but you also get instant feedback from your followers,…
- Aug 08
- 2 mins read
6 ways to monetise Instagram in 2020
The coronavirus pandemic has led to a surge of alternative ways to make money online. If you’re looking to use social media to your advantage and earn money using Instagram, forget the notion that you…
- Jul 20
- 3 mins read
Social media vs traditional media – the yin and yang
Contrary to popular belief, social media and traditional media are not mutually exclusive. You can actually combine the two to maximise results! Here’s why achieving the ultimate media yin and yang can be good for…
- Jul 10
- 2 mins read
A beginner’s guide to digital marketing: Business during corona
Make no mistake: we are in a global crisis. The coronavirus has had adverse effects on everyone from NYSE-traded companies right down to the fish vendor in the wet market. With governments all over the…
- Jul 07
- 5 mins read
From Instagram Live to IGTV – now you can!
In one of Mark Zuckerberg’s live addresses, he announced a major update for Instagram – now you can share live broadcasts to IGTV!
- Jul 07
- 2 mins read
6 customer retention strategies for your business
Most new businesses find themselves all too obsessed with lead generation and acquiring new customers. Of course, getting the word out and finding new customers is important to organic growth, but keeping them as customers…
- Jul 02
- 3 mins read
Five social media marketing trends to look out for
With brick-and-mortar shops feeling the pinch of the pandemic, more and more businesses are going online. As the virtual market gets a little too crowded, it’s time to get ahead of the curve and stand…
- Jun 29
- 2 mins read
Latest Posts
Three amazing social media campaign ideas and why they worked
- May 16, 2021
- 5 mins read
Do-It-For-Me (DIFM): The next evolution of the on-demand economy
- April 5, 2021
- 3 mins read
How SG Budget 2021 helps SMEs and Startups in Singapore
- March 12, 2021
- 19 mins read
The lady’s privilege for International Women’s Day
- March 8, 2021
- < 1 min read
Noteworthy Valentine’s Day Campaigns for 2021
- March 3, 2021
- 3 mins read