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Digital and Social Media

Instagram photo editing trends in 2020
Branding and Marketing Digital and Social Media

Instagram photo editing trends in 2020

From its humble beginnings as a square format, filter-heavy photo platform, Instagram, now with over a billion users, has become an essential part of your social media marketing mix. Around 100 million photos are published…

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Roxanne Bernadette M. Yabyabin
  • Aug 13
Facebook Pages vs. Facebook Groups
Digital and Social Media

Facebook Pages vs. Facebook Groups

Facebook is an astoundingly great place to grow your business. It’s a network of literally billions of people, and if you do it right, a good chunk of this huge online population will be receptive…

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Roxanne Bernadette M. Yabyabin
  • Aug 13
Social media advertising – getting started
Digital and Social Media

Social media advertising – getting started

In the current pandemic situation, digital is the best way to reach your target audience. With everyone glued to their phones and laptop screens, social media advertising is the fastest way to reach them.

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Roxanne Bernadette M. Yabyabin
  • Aug 08
Four easy tips to make an effective Facebook Live event
Digital and Social Media

Four easy tips to make an effective Facebook Live event

Doing a Facebook Live event is easily one of the most effective ways to build a stronger brand. Not only do you get a wider reach, but you also get instant feedback from your followers,…

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Roxanne Bernadette M. Yabyabin
  • Aug 08
6 ways to monetise Instagram in 2020
Digital and Social Media Influencer Engagement

6 ways to monetise Instagram in 2020

The coronavirus pandemic has led to a surge of alternative ways to make money online. If you’re looking to use social media to your advantage and earn money using Instagram, forget the notion that you…

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Lea Reyes
  • Jul 20
Social media vs traditional media – the yin and yang
Branding and Marketing Digital and Social Media Influencer Engagement

Social media vs traditional media – the yin and yang

Contrary to popular belief, social media and traditional media are not mutually exclusive. You can actually combine the two to maximise results! Here’s why achieving the ultimate media yin and yang can be good for…

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Lea Reyes
  • Jul 10
A beginner’s guide to digital marketing: Business during corona
Digital and Social Media Influencer Engagement

A beginner’s guide to digital marketing: Business during corona

Make no mistake: we are in a global crisis. The coronavirus has had adverse effects on everyone from NYSE-traded companies right down to the fish vendor in the wet market. With governments all over the…

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Lea Reyes
  • Jul 07
From Instagram Live to IGTV – now you can!
Digital and Social Media

From Instagram Live to IGTV – now you can!

In one of Mark Zuckerberg’s live addresses, he announced a major update for Instagram – now you can share live broadcasts to IGTV!

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Lea Reyes
  • Jul 07
6 customer retention strategies for your business
Branding and Marketing Digital and Social Media

6 customer retention strategies for your business

Most new businesses find themselves all too obsessed with lead generation and acquiring new customers. Of course, getting the word out and finding new customers is important to organic growth, but keeping them as customers…

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Roxanne Bernadette M. Yabyabin
  • Jul 02
Five social media marketing trends to look out for
Digital and Social Media

Five social media marketing trends to look out for

With brick-and-mortar shops feeling the pinch of the pandemic, more and more businesses are going online. As the virtual market gets a little too crowded, it’s time to get ahead of the curve and stand…

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Lea Reyes
  • Jun 29
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Latest Posts

Three amazing social media campaign ideas and why they worked

Three amazing social media campaign ideas and why they worked

  • May 16, 2021
Do-It-For-Me (DIFM): The next evolution of the on-demand economy

Do-It-For-Me (DIFM): The next evolution of the on-demand economy

  • April 5, 2021
How SG Budget 2021 helps SMEs and Startups in Singapore

How SG Budget 2021 helps SMEs and Startups in Singapore

  • March 12, 2021
The lady’s privilege for International Women’s Day

The lady’s privilege for International Women’s Day

  • March 8, 2021
Noteworthy Valentine’s Day Campaigns for 2021

Noteworthy Valentine’s Day Campaigns for 2021

  • March 3, 2021

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