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Posts Tagged: brand engagement

Fascinating Chinese New Year marketing strategies
Branding and Marketing Digital and Social Media

Fascinating Chinese New Year marketing strategies

Chinese New Year (CNY), commonly known as the Spring Festival, has been one of the world’s most celebrated events. Aside from Mainland China, multiple countries including Hong Kong, Singapore, Taiwan, and the Philippines, and Chinatowns…

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Roxanne Bernadette M. Yabyabin
  • Jan 26
Avoid getting flagged for copyrighted music on YouTube
Branding and Marketing Creative and Design Influencer Engagement Media Production

Avoid getting flagged for copyrighted music on YouTube

Being a content creator is great and all… until you encounter a legal issue related to the music you uploaded to go along with your video. It can be frustrating how you spend a lot…

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Rhoda
  • Sep 04
Maximising the benefits of Instagram stories
Branding and Marketing Digital and Social Media Influencer Engagement

Maximising the benefits of Instagram stories

Launched in 2016, Instagram Stories are posts that are either short clips or photos, which disappear from public view after 24 hours. They are usually used to give a person’s followers a sneak peek into…

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Rhoda
  • Sep 03
Heads up: What every social media manager should know
Digital and Social Media

Heads up: What every social media manager should know

Social media has always been a dynamic landscape. It refuses to remain static. Year after year, trends change and things become even more sophisticated. Staying ahead of the game means one thing: you have to…

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Rachel
  • Feb 03
Marketing with memes: Using humour to engage customers
Branding and Marketing Digital and Social Media

Marketing with memes: Using humour to engage customers

It’s the meme generation! That’s right. Sharing a meme takes the place of long-winded reactions to current issues. The wittier, the better. And the vast population of netizens are particularly good at matching the perfect…

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Rachel
  • Jan 20
Introducing your business to Instagram Live
Digital and Social Media

Introducing your business to Instagram Live

We have Instagram posts, Instagram Stories and now Instagram LIVE! Instagram LIVE is a part of Instagram Stories – an option that allows users to stream videos to their followers in real-time. It’s not something…

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Rachel
  • Dec 08

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Latest Posts

Three amazing social media campaign ideas and why they worked

Three amazing social media campaign ideas and why they worked

  • May 16, 2021
Do-It-For-Me (DIFM): The next evolution of the on-demand economy

Do-It-For-Me (DIFM): The next evolution of the on-demand economy

  • April 5, 2021
How SG Budget 2021 helps SMEs and Startups in Singapore

How SG Budget 2021 helps SMEs and Startups in Singapore

  • March 12, 2021
The lady’s privilege for International Women’s Day

The lady’s privilege for International Women’s Day

  • March 8, 2021
Noteworthy Valentine’s Day Campaigns for 2021

Noteworthy Valentine’s Day Campaigns for 2021

  • March 3, 2021

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