Rachel Yeoh | People's Inc. 360

Branding and Marketing

Email marketing 101: Harnessing the power of digital notes to boost your sales

There’s no denying the power of email marketing. It continues to be one of the best ways to get the word out. That’s why entrepreneurs need to know how to harness the power of e-mailing…

Feb 24

Branding and Marketing Digital and Social Media

What is Facebook lookalike audience?

If you have been in the marketing scene, you know that it is essential to reach new people that might be interested in your product or service. New people mean new sales! And we all…

Rachel Yeoh

Feb 11

Digital and Social Media

Heads up: What every social media manager should know

Social media has always been a dynamic landscape. It refuses to remain static. Year after year, trends change and things become even more sophisticated. Staying ahead of the game means one thing: you have to…

Rachel Yeoh

Feb 03

Branding and Marketing Digital and Social Media

Link better using LinkedIn

Unbeknownst to some, you can actually win customers through professional social networking site, LinkedIn! Gone are the days when LinkedIn was solely a space for jobseekers and headhunters. Now, you can market your services and…

Rachel Yeoh

Jan 25

Digital and Social Media

Viral marketing? Here are 5 options for you!

Social media is a noisy place. Everyone on the platform is shouting something and a moment of calm does not exist in that atmosphere. How can your brand rise above the noise and make a…

Rachel Yeoh

Jan 21

Branding and Marketing Digital and Social Media

Marketing with memes: Using humour to engage customers

It’s the meme generation! That’s right. Sharing a meme takes the place of long-winded reactions to current issues. The wittier, the better. And the vast population of netizens are particularly good at matching the perfect…

Rachel Yeoh

Jan 20

Branding and Marketing Digital and Social Media

5 skills you need to manage your social media profile like a pro

What brings you here? It must be the interest to learn more about how to navigate your business in the social media atmosphere. Feel right at home here because we are going to discuss the…

Rachel Yeoh

Dec 23

Branding and Marketing Digital and Social Media

Looking to run a social media takeover? Read this!

There seem to be unending ways to social media for marketing products and services. Andyes, you are right to think that! As social media is constantly evolving to bring more features to users, we, the…

Rachel Yeoh

Dec 17

Branding and Marketing Digital and Social Media

Want to get verified on Instagram? Here’s how!

Do you know about the coveted blue tick on Instagram that appears on the right side of a username on Instagram? For those of you who don’t know, it is the Verified seal from Instagram,…

Rachel Yeoh

Dec 13

Digital and Social Media

Introducing your business to Instagram Live

We have Instagram posts, Instagram Stories and now Instagram LIVE! Instagram LIVE is a part of Instagram Stories – an option that allows users to stream videos to their followers in real-time. It’s not something…

Rachel Yeoh