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Types of influencer campaigns
Digital and Social Media Influencer Engagement

Types of influencer campaigns

The power of influencer marketing campaigns can no longer be denied. Through their pull in social media space, businesses can reach a wide range of audience with one well-crafted campaign. Here are excellent types of influencer campaigns that will definitely work for you! Affiliate marketing. This is one of the most popular types of influencer…

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Roxanne Bernadette M. Yabyabin
  • December 8, 2020
How to ensure a good relationship with the media
Public Relations

How to ensure a good relationship with the media

Engaging media comes part and parcel with PR and marketing. Having a good working relationship with media is advantageous for any brand that’s constantly trying to get the word out. So how can you effectively engage potential mouthpieces that can help you widen your reach? Here are some pro-tips to ensure a good relationship with…

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Roxanne Bernadette M. Yabyabin
  • November 10, 2020
Making money on Instagram
Digital and Social Media Technology Development

Making money on Instagram

Instagram is the place to be! Marketing stats have all but crowned this platform as the go-to social media destination of influencers and consumers. That said, it provides so many possibilities where making money on Instagram is concerned. Here are just some of the ways! Bring your business online. This is the most intuitive thing…

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Roxanne Bernadette M. Yabyabin
  • November 4, 2020
Heads up: What every social media manager should know
Digital and Social Media

Heads up: What every social media manager should know

Social media has always been a dynamic landscape. It refuses to remain static. Year after year, trends change and things become even more sophisticated. Staying ahead of the game means one thing: you have to feel the so-called pulse of the public and act accordingly. As a guide, here are some things every social media…

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Rachel
  • February 3, 2020
Influencer marketing is on the rise, here’s why
Branding and Marketing

Influencer marketing is on the rise, here’s why

Snapchat, Instagram, YouTube and Facebook. Ask anyone, and they’ll tell you it’s a big part of their lives. The rise of social media in the late 2000s has graced us with an era of greater interconnectedness and accessibility to more information than ever. It has practically changed not only how we interact with each other,…

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Roxanne Bernadette M. Yabyabin
  • February 14, 2019

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