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Posts Tagged: lead generation

How to generate leads using digital platforms
Advertising Digital and Social Media

How to generate leads using digital platforms

How to generate leads using digital platforms Generating leads is one of the main strategies in digital marketing. It’s a killing two birds with one stone situation. Through lead generation, not only will you increase…

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Hir Mehta
  • Dec 10
  • 3 mins read
Guide to using LinkedIn for your business
Uncategorised

Guide to using LinkedIn for your business

When you think of a social network that has tailored itself to fit the needs of both entrepreneurs and employees, chances are, you will think of LinkedIn first. And it isn’t difficult to see why!…

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Kevin Navea
  • Aug 25
  • 4 mins read
6 customer retention strategies for your business
Branding and Marketing Digital and Social Media

6 customer retention strategies for your business

Most new businesses find themselves all too obsessed with lead generation and acquiring new customers. Of course, getting the word out and finding new customers is important to organic growth, but keeping them as customers…

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Kevin Navea
  • Jul 02
  • 3 mins read
What is Facebook lookalike audience?
Branding and Marketing Digital and Social Media

What is Facebook lookalike audience?

If you have been in the marketing scene, you know that it is essential to reach new people that might be interested in your product or service. New people mean new sales! And we all…

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Rachel Yeoh
  • Feb 11
  • 2 mins read
Viral marketing? Here are 5 options for you!
Digital and Social Media

Viral marketing? Here are 5 options for you!

Social media is a noisy place. Everyone on the platform is shouting something and a moment of calm does not exist in that atmosphere. How can your brand rise above the noise and make a…

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Rachel Yeoh
  • Jan 21
  • 3 mins read
Introducing your business to Instagram Live
Digital and Social Media

Introducing your business to Instagram Live

We have Instagram posts, Instagram Stories and now Instagram LIVE! Instagram LIVE is a part of Instagram Stories – an option that allows users to stream videos to their followers in real-time. It’s not something…

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Rachel Yeoh
  • Dec 08
  • 4 mins read
The benefits of A/B testing your social media campaigns
Digital and Social Media

The benefits of A/B testing your social media campaigns

Maybe version 1 works best, maybe version 2 may be slightly better, but you’re on the fence about which realistically yields good results. A/B testing is the practice of using different variations of online experience…

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Edwin Ang
  • Jul 02
  • 2 mins read
Creating effective social media bios to attract visitors
Digital and Social Media

Creating effective social media bios to attract visitors

A social media bio can be likened to a resumé or any piece of introductory document. It has to be clear, concise, coherent, and not to mention it should also be easy on the eye…

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Edwin Ang
  • Apr 10
  • 3 mins read
Creating a social media campaign that resonates with Gen Z
Branding and Marketing

Creating a social media campaign that resonates with Gen Z

The advent of social media has brought with it an unparalleled amount of access to information than we’ve ever had before, and experiencing this influx of information is a cohort of users nicknamed “iGeneration”, “Gen…

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Edwin Ang
  • Feb 04
  • 4 mins read

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