Blog
Explore the latest stories on our path-breaking innovations and relevant industry trends.
Website design trends for 2020
Despite all these new flashy digital platforms coming up one by one, owning a website is still considered a necessary asset to showcase your ideas, be it of a corporate nature or a personal one….
- Oct 07
Keeping your Zoom meetings safe: the best practices
If there’s one platform that gained sudden popularity and heavy usage due to the coronavirus, it would be Zoom (aside from Tiktok, of course). As workers are forced to stay home, businesses are left with no choice but to bring meetings in the digital landscape. Hence, the utilisation of video conferencing applications like Zoom. But…
- Oct 05
Using chatbots for customer engagement
Before everything became digital, businesses were limited to offline interactions with their customers. To resolve a complaint, consumers need to physically show up in the store and express their disappointment over a product or a…
- Oct 01
How to make an infographic that stands out
Visual content plays a major role in attracting new visitors and sustaining engagement from your audience. With people’s short attention span, you need to bring in images, and even videos, just to add variety to…
- Sep 29
Why call-to-action buttons are important
Being present online and promoting your products and services in various digital channels is great and all but these will mean nothing if your target audience won’t make concrete steps to complete a purchase or…
- Sep 27
Which should you use: boosted posts or Facebook ads?
If you’re new in the world of social media advertising, you might find it hard to choose which promotional tactic will work best for your business and your marketing goals. In Facebook, for instance, you’re…
- Sep 25
Different types of influencers
Influencers now play a huge role in every business’ marketing efforts. Because these people have highly engaged audiences, collaborating with them will benefit brands in terms of getting the word out there—whether on a new product launch, a discount campaign, or even a corporate social responsibility announcement. As a business looking to work with influencers,…
- Sep 23
Optimising your Facebook page for increased visibility
To gain traction in the online community, it is not enough to simply get a Facebook page set up and hope for people outside of your circle to like your posts. You need to go…
- Sep 21
How to effectively rank in YouTube
If you think uploading your latest vlog will make you viral and earn you thousands of YouTube subscribers, then you need to sit down and reassess your YouTube strategy.
- Sep 17
How to integrate Snapchat in your social media strategy
Hey, there. Easy on ruling out Snapchat from your social media marketing strategy. There are over 218 million active users on this popular platform as of January 2020, making it one of the top 15…
- Sep 15
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