social media | People's Inc. 360

Branding and Marketing

Three amazing social media campaign ideas and why they worked

As a marketer, social media campaigns are one of a few great ways to promote your brand or market your product or services. It’s for the best that you keep your social media content postings…

Edmund

May 16

Branding and Marketing Digital and Social Media

How brands leverage on special holidays for marketing

Holidays are among the best times for brands to boost marketing. Marketing campaigns, particularly at these special times of the year, can easily translate into sales. Here are ways on how brands can effectively leverage…

Roxanne Bernadette M. Yabyabin

Dec 26

Digital and Social Media Influencer Engagement

Types of influencer campaigns

The power of influencer marketing campaigns can no longer be denied. Through their pull in social media space, businesses can reach a wide range of audience with one well-crafted campaign. Here are excellent types of…

Roxanne Bernadette M. Yabyabin

Dec 08

Digital and Social Media Event Management Influencer Engagement

Live-streaming changes commerce

As more and more brick-and-mortar shops brought their wares online, it no longer was enough to be yet another virtual store. One had to have an edge to stand out since, for the first time,…

Roxanne Bernadette M. Yabyabin

Oct 19

Creative and Design

How to make an infographic that stands out

Visual content plays a major role in attracting new visitors and sustaining engagement from your audience. With people’s short attention span, you need to bring in images, and even videos, just to add variety to…

Rhoda Dejito

Sep 29

Branding and Marketing Digital and Social Media Influencer Engagement

Instagram Reels vs TikTok

Facebook recently released its own TikTok clone and it has got everyone talking about it! Dubbed as Reels, this new Instagram feature allows users to share short videos using a variety of creative elements that…

Rhoda Dejito

Sep 09

Branding and Marketing Creative and Design Influencer Engagement Media Production

Avoid getting flagged for copyrighted music on YouTube

Being a content creator is great and all… until you encounter a legal issue related to the music you uploaded to go along with your video. It can be frustrating how you spend a lot…

Rhoda Dejito

Sep 04

Branding and Marketing Digital and Social Media Influencer Engagement

Maximising the benefits of Instagram stories

Launched in 2016, Instagram Stories are posts that are either short clips or photos, which disappear from public view after 24 hours. They are usually used to give a person’s followers a sneak peek into…

Rhoda Dejito

Sep 03

Branding and Marketing Digital and Social Media

The beginner’s cheatsheet on social media marketing

If you still believe that social media marketing is a fad that shouldn’t be taken seriously, you’re actually missing out on a lot of opportunities online. With the unstoppable and continually increasing use of various…

Rhoda Dejito

Sep 01

Digital and Social Media

Social media advertising – getting started

In the current pandemic situation, digital is the best way to reach your target audience. With everyone glued to their phones and laptop screens, social media advertising is the fastest way to reach them.

Roxanne Bernadette M. Yabyabin