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Posts Tagged: digital marketing

Noteworthy Valentine’s Day Campaigns for 2021
Branding and Marketing

Noteworthy Valentine’s Day Campaigns for 2021

A day where guys burn their savings like a bullet train and girls sharing about their unique Valentine date experiences on social media, Valentine’s Day is celebrated both on a personal and a corporate level….

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Joshua Manuel De Lara
  • Mar 03
  • 3 mins read
2021 advertising trends
Advertising

2021 advertising trends

With the COVID19 pandemic fresh in our minds, most businesses are putting a more dedicated effort into digitalising their marketing efforts to the internet. Just like TV, print and radio, the internet also has different…

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Joshua Manuel De Lara
  • Feb 18
  • 3 mins read
How brands leverage on special holidays for marketing
Branding and Marketing Digital and Social Media

How brands leverage on special holidays for marketing

Holidays are among the best times for brands to boost marketing. Marketing campaigns, particularly at these special times of the year, can easily translate into sales. Here are ways on how brands can effectively leverage…

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Hir Mehta
  • Dec 26
  • 3 mins read
How to generate leads using digital platforms
Advertising Digital and Social Media

How to generate leads using digital platforms

How to generate leads using digital platforms Generating leads is one of the main strategies in digital marketing. It’s a killing two birds with one stone situation. Through lead generation, not only will you increase…

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Hir Mehta
  • Dec 10
  • 3 mins read
Asian brands that went viral
Branding and Marketing Digital and Social Media Public Relations

Asian brands that went viral

Any business wants to go viral. Who wouldn’t want to have their name out there – shared and reshared countless times? Some brands have successfully achieved social media superstardom! Here are some Asian brands that…

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Hir Mehta
  • Nov 28
  • 3 mins read
How typography can help you in your business?
Branding and Marketing Creative and Design

How typography can help you in your business?

Quick typography 101. It is the art of letter design and arrangement and through it, you can better get your message across. Here’s a quick guide on how typography can help you increase sales or…

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Hir Mehta
  • Nov 22
  • 5 mins read
Live-streaming changes commerce
Digital and Social Media Event Management Influencer Engagement

Live-streaming changes commerce

As more and more brick-and-mortar shops brought their wares online, it no longer was enough to be yet another virtual store. One had to have an edge to stand out since, for the first time,…

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Hir Mehta
  • Oct 19
  • 5 mins read
Creative brand efforts during COVID-19
Branding and Marketing Digital and Social Media

Creative brand efforts during COVID-19

Creative brand efforts during COVID-19 The unprecedented effects of COVID-19 have severely affected marketing efforts. As the world was forced to a standstill, businesses endeavoured to find ways to get the word out while being…

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Hir Mehta
  • Oct 17
  • 4 mins read
Experiential marketing campaigns in the new normal
Branding and Marketing Digital and Social Media

Experiential marketing campaigns in the new normal

Experiential marketing campaigns in the new normal Experiential marketing has always been one of the coolest concepts when it comes to getting the word out.  Its premise is simple – create a fun and memorable…

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Hir Mehta
  • Oct 15
  • 2 mins read
Selecting brand influencers
Branding and Marketing Influencer Engagement

Selecting brand influencers

How to choose the right influencers? Influencer marketing remains to be a force to reckon with. Engaging influencers give businesses the unique opportunity to tap into a vast network of potential clients and customers.  Recent…

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Hir Mehta
  • Oct 13
  • 3 mins read
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  • March 3, 2021
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