influencer marketing | People's Inc. 360

Types of influencer campaigns

The power of influencer marketing campaigns can no longer be denied. Through their pull in social media space, businesses can reach a wide range of audience with one well-crafted campaign. Here are excellent types of…

Hir Mehta

Dec 08
2 mins read

Public Relations

How to ensure a good relationship with the media

Engaging media comes part and parcel with PR and marketing. Having a good working relationship with media is advantageous for any brand that’s constantly trying to get the word out. So how can you effectively…

Hir Mehta

Nov 10
4 mins read

Digital and Social Media Technology Development

Making money on Instagram

Instagram is the place to be! Marketing stats have all but crowned this platform as the go-to social media destination of influencers and consumers. That said, it provides so many possibilities where making money on…

Hir Mehta

Nov 04
3 mins read

Influencer Engagement

Rising influencer categories in Singapore

Influencer marketing is alive and well in Singapore. In fact, there is an emerging group of influencers from various niches who have amassed thousands of followers among them. So what exactly are the rising influencer…

Hir Mehta

Oct 28
3 mins read

Digital and Social Media Event Management Influencer Engagement

Live-streaming changes commerce

As more and more brick-and-mortar shops brought their wares online, it no longer was enough to be yet another virtual store. One had to have an edge to stand out since, for the first time,…

Hir Mehta

Oct 19
5 mins read

Branding and Marketing Digital and Social Media

Creative brand efforts during COVID-19

Creative brand efforts during COVID-19 The unprecedented effects of COVID-19 have severely affected marketing efforts. As the world was forced to a standstill, businesses endeavoured to find ways to get the word out while being…

Hir Mehta

Oct 17
4 mins read

Branding and Marketing Digital and Social Media

Experiential marketing campaigns in the new normal

Experiential marketing campaigns in the new normal Experiential marketing has always been one of the coolest concepts when it comes to getting the word out. Its premise is simple – create a fun and memorable…

Hir Mehta

Oct 15
2 mins read

Branding and Marketing Influencer Engagement

Selecting brand influencers

How to choose the right influencers? Influencer marketing remains to be a force to reckon with. Engaging influencers give businesses the unique opportunity to tap into a vast network of potential clients and customers. Recent…

Hir Mehta

Oct 13
3 mins read

Branding and Marketing Influencer Engagement

Different types of influencers

Influencers now play a huge role in every business’ marketing efforts. Because these people have highly engaged audiences, collaborating with them will benefit brands in terms of getting the word out there—whether on a new…

Rhoda Dejito

Sep 23
2 mins read

Branding and Marketing Digital and Social Media Influencer Engagement

Instagram Reels vs TikTok

Facebook recently released its own TikTok clone and it has got everyone talking about it! Dubbed as Reels, this new Instagram feature allows users to share short videos using a variety of creative elements that…

Rhoda Dejito