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Blog

Explore the latest stories on our path-breaking innovations and relevant industry trends.

Managing multiple Facebook Pages without freaking out!
Branding and Marketing Digital and Social Media

Managing multiple Facebook Pages without freaking out!

Social media is fun if you are doing personal updates. You are not tied to a business and not trying to make money out of it. However, the tables are turned when you are managing…

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Rachel Yeoh
  • Oct 29
  • 3 mins read
Shoppable posts – The new marketing trend
Digital and Social Media

Shoppable posts – The new marketing trend

Do you use Facebook or Instagram? These are two of the most successful social media sites, apart from many others that are not far behind. Almost everyone is connected to at least one social media…

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Rachel Yeoh
  • Oct 28
  • 2 mins read
Getting the most from festive periods with influencer marketing
Branding and Marketing

Getting the most from festive periods with influencer marketing

Halloween is just around the corner, and you know what this means… Apart from trick or treating, it’s the time of working with your favourite influencers and getting your messages out. So here are just…

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Edwin Ang
  • Oct 21
  • 2 mins read
What makes a good call to action (CTA)?
Branding and Marketing

What makes a good call to action (CTA)?

You’ve invested all your temporal and monetary resources into promoting your product/service, and you’ve successfully attracted new leads; everything is looking hunky-dory, so its time and money well spent. Except there’s one problem… no one…

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Edwin Ang
  • Oct 16
  • 3 mins read
6 important elements of web design
Branding and Marketing

6 important elements of web design

So you’ve gotten a few pointers on the importance of web design, if you’ve not seen it yet, then click the link here. But another factor which seals the deal is what constitutes web design…

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Edwin Ang
  • Oct 08
  • 3 mins read
The importance of impeccable web design
Technology Development

The importance of impeccable web design

Web pages are as ubiquitous as a crowd on a busy street. And in this time of digital influx, websites are the gateway to your product or service; which makes leaving an excellent impression one…

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Edwin Ang
  • Sep 26
  • 2 mins read
Content syndication and what it can do for you
Branding and Marketing

Content syndication and what it can do for you

Creating daily or weekly content for a blog can be a bit of a tall order, and building an audience for a blog an even taller one. However, it goes without saying that one of…

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Edwin Ang
  • Sep 23
  • 3 mins read
Five traditional marketing ideas worth practicing in the digital age
Branding and Marketing

Five traditional marketing ideas worth practicing in the digital age

Everything goes in a cycle, and some of the ideas that were considered “dated” are now seeing a resurgence in modern times. But these ideas are worth revisiting for a reason – they were practices…

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Edwin Ang
  • Sep 16
  • 2 mins read
How Influencer marketing can be incorporated for effective brand reach
Branding and Marketing

How Influencer marketing can be incorporated for effective brand reach

Brand awareness and brand reach are but two of the many things which a successful business seeks. Given that influencers typically have a huge following consisting mostly of millennials, the rising trend of millennials looking…

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Edwin Ang
  • Sep 12
  • 3 mins read
SEO vs SMM, can you do without one or the other?
Branding and Marketing

SEO vs SMM, can you do without one or the other?

Search Engine Marketing (SEO) and Social Media Marketing (SMM) are two of the most important elements within your digital marketing strategy. While each practice has its merits, there is still the question of how relevant…

READ MORE
Edwin Ang
  • Sep 04
  • 4 mins read
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